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Exclusive, ONE-TIME Offer Just For YOU

2021/04/26 00:00:22

Register for the CEO Exchange by February 6th and get the bonus of your choice!

  • option #1:  Private one-on-one session with betsi bixby to resolve your hiring/staffing woes
  • option #2: Private one-on-one session with betsi bixby to help you smoothly transition leadership to your next-gen
  • option #3: Round of golf at the four seasons resort
  • option #4: spa treatment at the four seasons resort

You may be wondering WHY are we offering this bonus for such an amazing event – we want to JUMP START you for the event – so you can really maximize your investment.  Now, whether you choose to jump start your business success OR your relaxation/enjoyment – that is up to you!

Go Boldly Forward
MaRCH 29-30, 2022, Irving, TX

Will Petro still be relevant in 20 years?  This is a question weighing on every marketer’s mind. An uncertain future can make things feel out of control.

Stop worrying and start planning.

This year’s CEOX is all about making bold decisions followed up with bold actions.  Together we can make a plan of growth and diversification that ensures the longevity and success of your family business.

We can help you turn challenges into opportunities.

Gain expert petro insights

Get the current pulse of the Petro industry and learn what other marketers are doing, gain new ideas, and leave with actionable solutions.

market knowledge

Get new strategies for this current market with a detailed economic forecast


Surround yourself with a talented group of Petro leaders who are growing their businesses

Next Leader Training

This event is exclusive for Petro owners/leaders. That makes it the perfect opportunity to bring your CEO-in-training so they can learn, network, and gain crucial insights about what it takes to successfully run the family business.

Who Should Attend?

Business Owners

Your CEO-in-training

Bill Gallagher
Offen Petroleum

This event is a fuel industry “major” – one event that I go out of my way to attend every year. From the speakers to the other attendees to the round table discussions, I return home with concrete action items that have helped me drive Offen’s culture and bottom line. CEOX was my first exposure to many of the ideas and tools Offen has used to grow our business more than 10x to over a billion gallons.

CEO Exchange 2022 Agenda

3:00 – 5:00 PM — First Time Attendees: Optional Meet Up with Meridian

6:00 – 9:00 PM – Non-hosted All Attendees Meet and Greet

Tuesday, March 29th

7:30       Full Breakfast Buffet and Registration

8:00        General Session

8:30        Speaker – Dr. Kevin Elko

9:30       Break

10:00     General and Exchange Sessions

12:00     Hosted Lunch Buffet

1:00        Interactive Workshop

2:00        Exchange Sessions

3:00       Break

3:30        General Session

5:00        Break

5:30       Hosted Wine and Dine (onsite)

Wednesday, March 30th


7:30       Full Buffet Breakfast

8:00        General Session

8:30        Speaker – Dr. R. Dean Foreman, Chief Economist, API

9:30        Break

10:00     General and Exchange Sessions

12:00     Full Buffet Lunch

1:00        General and Exchange Sessions

3:00        The CEO Exchange 2022 Concludes

2022 CEOX Speakers
Dr. R Dean Foreman

CEOX Economist Speaker 2022

Is the future of Petro looking bright, green, or otherwise?

Having an economic roadmap for the coming year reduces risk and drives profitable decisions. And there is nothing more fundamental to the US economy than fuel prices! All of America is now feeling the effects of fuel policy. What will the long-term implications be for your family Petro business?

With the right knowledge, you can prepare for an uncertain future. Get facts at the CEO Exchange.

Dr. R Dean Foreman is the man behind the American Petroleum Institute’s Quarterly Outlook, and the foremost export in oil, natural gas and power. He has more than two decades of forecasting, market analysis, strategy and risk management.

We won’t call him a Petro industry crystal ball…but we could!

Dean understands petroleum supply, pricing and racks, AND other power sources. As electric vehicles and “green” energy become popular talking points for the mainstream media, with little to no economic facts, you won’t want to miss his thoughts, predictions, and recommendations. Expect clear and actionable insights to drive your business forward in 2022!


Coaching Expert

Motivational Tactics that train you for success

Kevin Elko, Ph. D. is a nationally renowned sports psychologist, performance and career-enhancement consultant, author, and professional motivational speaker. With hundreds of standing ovations, Dr. Elko is one of the hottest inspirational presenters in the country today.

But what does this mean for your family business?

Dr. Elko is considered a “secret weapon” for motivating teams. NFL and College Football teams alike seek out his guidance and mentoring.

Why?  Do the Dallas Cowboys really need Dr. Elko?

A Resounding Yes.

Dr. Elko is so effective because he helps leaders create a unifying language and systems of communication that drive their entire team towards a common goal. He will show you how to create mental habits that will actually TRAIN your mind – and also the minds of your TEAM – for success.  If you don’t think that is powerful, well, you probably aren’t ready for next-level success.

Wouldn’t you like to know Dr. Elko’s methods?  Alabama Football does, the Dallas Cowboys do, major corporations do. Dr. Elko is the REAL DEAL.


But only at this year’s CEO Exchange.

Tuesday to Wednesday March 29  to March 30
Four Seasons Resort,
Irving, TX

Meridian Associates Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website:

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