Equip Your Team To Grow Your Business, FOCA Connection October 22-24, 2019
THE PETRO EVENT THAT GROWS YOUR BOTTOM LINE
Grow Your Gross Profits | Boost Overall Efficiency | Unify Your Team
Implement Proven Strategies
Maximize Your Efficiency
Secure Exceptional Results
DO YOU FIND YOURSELF ASKING THESE QUESTIONS?
IS THERE AN EASY WAY TO GET CUSTOMERS?
WE BUILT THE FOCUS ON COMPETITIVE ADVANTAGE CONFERENCE FOR YOU!
- Learning how to be a better leader, and how to unify your team to achieve your goals.
- Discovering how other petroleum marketers make their best money and drive costs down.
- How to apply your new learning at home and drive a guaranteed additional $100,000 in extra profit just by attending this event*
HOSTED BY BETSI BIXBY, PRESIDENT OF MERIDIAN AND CREATOR OF FOCA
REGISTER NOW AND SECURE EXCEPTIONAL RESULTS FOR YOUR COMPANY
“For me, I came away from my first FOCA a Professional Petroleum Marketer. I was confident in my mission to improve the company’s bottom line with great ideas on sales, financial statements, personnel, inventory, vendor relations, equipment the list will just keep going. Betsi’s ‘7 Quick Cash Fixes’ was the first thing I did and saved the company well over $100k and was so simple to do.”
HERE ARE THE BENEFITS OF ATTENDING FOCUS ON COMPETITVE ADVANTAGE…
FOCA WORKS FOR ALL SIZES AND SECTORS OF PETRO COMPANIES
ARE YOU WHOLESALE ONLY? | DEALER ONLY? | LUBES ONLY? PROPANE ONLY? | CARDLOCKS ONLY? | HEATING OIL ONLY? ANY COMBINATION, LARGE OR SMALL?
YOU MAY BE WONDERING… HOW CAN WE GUARANTEE THIS EVENT?
Well, that’s the real difference between FOCA and other industry related conferences and seminars. We guarantee our events because we CAN.
We are sticklers when it comes to tracking the data from our FOCA attendees. From each profit-making or savings idea each attendee identifies to the total monetary value of each of those actions, we track the results. Over the last three years, we had an overall average of $492,669.00 per person in profit-making or money-savings ideas!
THESE AREN’T PIE-IN-THE-SKY NUMBERS.
Tickets include two full days of speaker presentations, an additional half day intensive, all meals and snacks, after-parties, swag, conference notes and full access to event resource site.
OCTOBER 22-24, 2019 | DALLAS – WESTIN STONEBRIAR RESORT
Register early to receive as many as three bonuses:
- One hour consult with Betsi Bixby
- Three month subscription to PetroAnswers.com
- Choice of any Meridian e-learning course
TUESDAY | OCT 22
Improve your negotiating from a counter terrorisms CIA spy
Michele Rigby Assad
What can covert counter terrorism missions tell you about leading boardroom meetings? How do dealings with terrorists give you business building insight? How can you use your advantages to gain purpose and an upper hand? Learn how to create your own destiny and apply intelligence lessons to workplace productivity, sales and team culture from a CIA spy who knows all about high stakes.
Michele began her career in an international relief and development organization in Washington, DC, before joining the CIA in 2002 to work as an intelligence officer in the Directorate of Operations, the covert arm of the agency. Specializing in counterterrorism and counterintelligence issues, Michele worked in Iraq and other secret Middle Eastern locations before transitioning to the private sector.
To date, Michele has lived in six countries in the Near East region and traveled to more than forty-five others. After a decade of government service, Michele left the undercover life to serve as a public speaker, author, trainer, and international security consultant focused on the Middle East, North Africa, and Europe.
Her book, Breaking Cover: My Secret Life in the CIA and What It Taught Me about What’s Worth Fighting For, published by Tyndale Momentum, was released February 2018 and is currently in production to be made into a major motion picture.
She and her husband, Joseph, live in Florida. Michele holds a master’s degree in contemporary Arab studies from Georgetown University’s School of Foreign Service and a political science degree from Palm Beach Atlantic University.
Michele credits student-led mission trips to Egypt, Russia, and Ukraine and a study abroad program in Egypt, Israel, and the West Bank as being the catalysts for her passion for foreign cultures and international travel. The year she spent studying in the Middle East changed the course of her life, taking her from rural central Florida to the front lines of the war on terror.
What Metrics Drive Your Business? During your time with Nick, you’ll focus on uncovering the metrics and techniques you can use to drive your business to even higher levels of performance, based on his experiences running a highly successful family-owned business franchise.
Someone who has been in the trenches and done it is the most powerful teacher. Nick Sarillo is the founder and CEO of Nick’s Pizza & Pub and Nick’s University. Founded in 1995, Nick’s Pizza & Pub is one of the top ten busiest independent pizza companies in per-store sales in the United States.
HERE’S 20 THINGS YOU’LL LEARN AT FOCA:
How to drive up your top and bottom lines by becoming a better leader.
CRM Do’s and Don’ts so sales keep streaming in.
How to create a more joyful, productive workplace that translates to higher profits.
The latest trends in acquisitions – how to capitalize on them so you can grow faster.
See The Rest of The List
- Efficiency strategies that work and save money!
- What the absolute most profitable companies in the industry are doing so they can rocket their own profits – and how you can, too.
- How to create a useful daily dashboard with just the right information.
- Best strategies in trucking and dispatch from fellow marketers.
- Techniques for better outcomes in heated conversations!
- The 10 financial health checkpoints too dangerous to ignore or forget.
- How to get the lowest cost capital for projects.
- How to find, keep, monitor and reward efficient and safe drivers (the key to bottom line profits).
- How to overcome the fuel margin squeeze.
- How to cure Multiple Manager chaos.
- How to create a profitable dealer network.
- How to get the fuel you need, when you need it and at the best price possible.
- How to keep the right inventory moving at the right pace without waste.
- How to create a top revenue producing sales team.
- How to manage the expectations of customers who want lower pricing but higher levels of service.
What is the meeting dress?
What about children?
Is there an airport to hotel shuttle?
A 100% “NO QUESTIONS ASKED” REAL MONEY BACK GUARANTEE FROM EVENT PRODUCER AND MERIDIAN PRESIDENT, BETSI BIXBY
“We have it all – Plenty of networking opportunities, planning, answers to today’s challenges, expert speakers, fabulous meals and so much more. This is not just another conference with a few motivational speakers and a few meet and greets. This is a transformational event. Because I know you are going to get so much out of the FOCA event and you are going to be absolutely astounded by the content, and because I know what this event is going to do for your business, I am going to take ALL the risk away from you – and instead I am going to take all the risk. If for any reason you are not 100% satisfied with the event and do not feel like you’ve gained at least $100,000 in money saving and profit building strategies, you will receive a No Questions Asked 100% refund for your admission. That’s how confident I am about this event”.
Betsi Bixby President
How can we offer this kind of Guarantee?
You may be wondering, how can we do this? How can we guarantee our event? Well, that’s the real difference between FOCA and other industry related conferences and seminars. We guarantee our events because we CAN. We are sticklers when it comes to data and during each FOCA event, we track the number of each profit-making idea or savings idea each attendee identifies and the total monetary value of each of those actions. For instance, last year had an overall average of $617,200 per person in profit-making or money-savings ideas!
And These Aren’t Pie-In-The-Sky Numbers
These are quantifiable dollar values of what YOU will learn at FOCA. You will come up with an Action Plan for each idea and calculate what each profit or savings idea is worth.
It all becomes crystal clear during the process we take you through. You leave FOCA knowing exactly what you need to do and how much your company will either make or save as a result of that action.
This is totally unique to FOCA and in Meridian in general. Nobody else is doing this. You’ll hear lots of theory and talking when you attend different events, but the difference with FOCA is you walk away with a quantifiable plan.
With ideas and numbers like this, you can easily see how the price of admission into FOCA 2018 is well worth it – because you walk away with a plan that will increase your bottom line by the hundreds of thousands like most of our attendees do.
We also follow up with you after the event to make sure you’re on track and turning those numbers into reality. We can say with the utmost confidence that the reason why we have so many Alumni returning to FOCA year after year is because this system works! The proof is in the fact that we are now celebrating our 23rd year of FOCA!
WHAT IF I DON’T COME TO FOCA?
How much profit are you willing to lose by skipping FOCA? The structure of this event is unique because you get to learn how to make more money in simple ways. Hundreds of marketers have made thousands and even millions of dollars implementing FOCA ideas into their family petroleum businesses. Do you really know if you are capturing all the customers and profits you could? The answer is to attend this workshop to find out.
Meridian Associates Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.