We’re “Spilling the Beans”
about the Petro Industry
at Focus On Competitive Advantage!

September 21-23, 2022, Hotel Drover, Fort Worth, TX

Focus On Competitive Advantage (FOCA) is our largest industry event, giving you access to the greatest gathering of Petro experts and marketers from all over the country.

This is your opportunity to find out what others are doing and get insider knowledge on what’s going on in the industry – and what opportunities are available!

Register below if you want to:

– Learn what other successful marketers are doing to beat the recession…

– Be the first to know about unique industry opportunities…

– Gain new tactics and ideas for increased profits…

– Find new methods (that work) to conquer the hiring dilemma…

Bold Sessions
Targeted Roundtables
Times ROI
Solve Challenges, Strengthen Your Team, Expand Your Network
The only industry event with guaranteed profitable results
it all happens here.

This year’s Focus On Competitive Advantage is all about elevating your family business.  It’s time to take things to the next level, and this event will get you there!  Bring the entire team to maximize goal alignment, communication, and renewed passion!

We will help you elevate these aspects of your business:


Your team is everything.  Establishing efficient processes, effective communication, and eliminating drama will keep your team fulfilled and productive. We will look at your organizational structure, interpersonal relationships, and “right person – right position” matching to elevate your team to the next level.


Your team won’t be passionate if you aren’t.  As an owner/leader your passion for the business must be unmatched and infectious. Let’s renew your passion and inspire your team.


It’s not ALL about the money, but the money is important and every family business wants to maximize profits.  There’s a lot of “economy concern” right now, and we will address these issues and help you plan wisely for the future of your family business.

It’s Time to Elevate Your Family Business!  Join us Sept 21-23 in Fort Worth, TX at the iconic Hotel Drover.

FOCA Agenda

Complete agenda details will be added soon!

Sept. 20th
 6:00pm – Non-Hosted Mix and Mingle
Sept. 21st
7:30am – Check-In and Full Breakfast Buffet
12:00pm – Hosted Lunch
5:00pm – Day 1 Wrap Up
5:30pm – Dinner and Entertainment
8:30pm – Evening Concludes
Sept. 22nd
The best price/quantity plan
7:30am – Full Breakfast Bullet
12:00pm – Hosted Lunch
4:45pm – Day 2 Wrap Up
5:30pm – Dinner and Entertainment
8:30pm – Evening Concludes
Sept. 23rd
7:30am – Full Breakfast Bullet
12:00pm – FOCA Concludes
Who Should Attend?

Business Owners

Top Leaders, Next-Gens

CFOs, Managers

Sales & Division Leaders

What your ticket includes
  • 3 Days of Powerful Sessions and Workshops
  • Multiple Networking Opportunities
  • All meals
  • Entertainment
  • Guaranteed ROI or your money back!
Kathy Nilles
Co-Owner, Missouri Valley Petroleum

I have never before felt such an immediate connection to a group of women, and it seemed we came together so effortlessly. The content of our discussions had such a life-changing effect on me.  The relaxation was also a great way for all of us to recharge our batteries…that is priceless!

Rieman C. Royston
H.N. Funkhouser & Co.

“WIFB is my favorite conference. It is great to connect with other women. I like that we talk about real world challenges and come up with ideas to solve the challenge.  It reenergizes me. I have also kept in contact with a lot of the women who are wonderful resources when questions arise.”

Gwen Gallagher Stuckey
Former Owner Offen Petroleum

Thanks again Betsi, for the wonderful experience at WIP.  It was such a wonderful departure from other petroleum events (non-Meridian conferences), as well as being a new, vitally different experience for us women in such a male dominated arena. I look forward to more experiences with this wonderful group of women!

September 21-23, 2022
Drover Hotel
200 Mule Alley Drive Fort Worth, TX 76164
FOCA 2022 Sept. 21st-23rd

Meridian Associates Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.

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